Parkside Picnic Expo Stand
Discipline(s): Branding Exhibition Illustration All
The Brief
Parkside needed a memorable presence at 'Packaging Innovations 2017', the UK’s largest and most comprehensive packaging event, bringing the UK packaging industry together to showcase new innovations, inspire new and exciting ideas, and discover the latest industry trends and opportunities.
Working within tight deadlines and a limited budget we were tasked with a new creative approach that would stand out against other conventional modular display systems, pop-ups and rollerbanners from competitors whilst still delivering the Parkside brand message.
Our Solution
Logo concept visuals, bespoke background illustration, expo stand design, installation and production of supporting sales literature all had to be completed on time and within budget.
The overall theme had to identify with the Parkside brand colours whilst exploiting current retro-revival trends in the food market. Working with our long-term partners in the exhibition and print industries we were able to deliver our solutions to meet those expectations, liasing with event organisers to make the most of the stand space available.
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