Cornelius Group Website
Discipline(s): Branding Digital All
The Brief
Cornelius are one of the leading European manufacturers and distributors of specialty chemicals, additives and ingredients for the Care, Health & Nutrition and Industrial Products markets.
We were asked to create a fresh, fully responsive website to replace their extremely complex and static site that had evolved into an unusable, data-saturated experience that was confusing for users, hard to navigate and offered little marketing value to their business.
Our Solution
The new website had to be fully searchable, responsive and easy to adapt into several languages whilst offering plenty of scope to help grow the Cornelius brand both on and offline.
The Design by PH team decided to focus on the inclusion of an Explore Bar, which helped anchor the search functionality into the heart of the site. Colour-coded segmentation, strong iconography and eye catching imagery all helped the website impress senior level management at Cornelius Group PLC. This secured a wave of new creative and marketing strategy contracts and established Cornelius as of one of our most primary client success stories to date.