Bathgate Branding
Discipline(s): Branding Print All
The Brief
Bathgate is one of the largest producers of high quality silica sand, top dressing and root zone products throughout the UK.
When Bathgate launched their new professional horticultural range they approached us to create new branding, packaging design, sales literature and expo graphics to tie-in with their existing group identity.
Our Solution
With the development of their new range still in progress, the challenge was to introduce a new contemporary, timeless design that could grow with future product releases whilst remaining adaptable to last-minute product change.
The primary goal was to help customers and stockists to easily identify each product, with colour-coded bags and clear product naming on front-face and side of bags when stacked in warehouses or point-of-sale in store.