With a complex portfolio of tobacco filter technologies, tear tapes for the packaging industry and scientific services, Design by PH created an ‘F’ logo to represent the filter design with each of the colours having their own meaning. Blue has become the signature colour for the filter business, red for tapes and then green was used to represent the company’s focus on ESG. Design by PH continues to support the business as it grows around the world with a range of print, video, and digital solutions.
Filtrona has rebranded 11 manufacturing facilities, three Innovation Centres, one accredited laboratory, and a Centre of Excellence focused on sustainability using the Design by PH branding collateral. With a rich legacy of innovation, the new contemporary brand stands out in the tobacco and packaging industries, and the company continues to evolve the brand for a variety of its marketing needs. We look forward to continuing our relationship together.